WhatsApp CRM for Ecommerce
How to use The Chat Quotient to manage orders, customer inquiries, and reviews for your online store.
Ecommerce stores often face high chat volumes for order updates, shipping questions, and product inquiries. The Chat Quotient helps you manage these requests faster and more personally than a generic email.
Order Status Tracking
Instead of switching between your store’s backend (like Shopify) and WhatsApp:
- Add the order ID as a Note in the contact’s CQ sidebar.
- Use a Tag to mark the order status (e.g.,
Order-Placed,Shipped,Delivered). - Set a Task to check back in with the customer 2 days after delivery to ask for a review.
Managing Common Inquiries
Create folders in Quick Replies specifically for Ecommerce support:
- Shipping Times: “Our current shipping time is 3-5 business days.”
- Return Policy: “You can return any unused item within 30 days of purchase.”
- Sizing Guides: Link directly to your sizing chart with a one-click template.
Using AI for Product Recommendations
When a customer asks for advice, use the AI Suggest feature to draft a personalized response based on your catalog. (Pro tip: use Custom AI Instructions to tell the AI to focus on your best-selling items).
Re-engaging Past Customers
Use the CQ dashboard to filter your leads by “Closed Won” or “Past Customers.”
- Tag customers by their previous purchase (e.g.,
Bought-Jeans). - Send a personalized follow-up message when you have a sale on related items.
- Note: Ensure you comply with WhatsApp’s anti-spam policies when re-engaging customers.